It plans to build more than 30 luxury lodges over the next year.
The Seventy Ninth Group, a family-owned business, was founded by entrepreneur David Webster and his sons, Jake and Curtis, along with an experienced board of directors, mostly from a banking and compliance background.
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Jake Webster, managing director of The Seventy Ninth Group, said of the purchase of the site on the shores of Loch Ness: “The Scottish Highlands, and Loch Ness in particular, have long been a top draw for domestic and international tourists seeking stunning natural beauty, rich history, and a quintessential luxury retreat. This acquisition represents an exciting opportunity to establish a premier hospitality offering in one of the UK’s most iconic regions.”
The Seventy Ninth Group said: “The purchase signals the start of an extensive development programme, including the development and construction of over 30 luxury, two, three, and four bedroom lodges over the next 12 months.”
It added: “This strategic purchase aligns with The Seventy Ninth Group’s ongoing mission to grow its luxury portfolio and capitalise on the increasing demand for high-end property in sought-after destinations. With a strong foundation in the commercial property sector, this latest purchase by The Seventy Ninth Group showcases its rapid expansion into the luxury holiday home market across the UK.”
The Seventy Ninth Group, which noted it specialises in the acquisition, management and development of “desirable assets” in the real-estate sector, said the project is financed through a “strategic combination” from its founding family, alongside the company’s established financing arm.
It added: “This proven approach allows the group to enhance undervalued assets into high-quality properties, while positioning them for long-term sustainable returns and delivering exceptional value to its stakeholders.”
The Highlands attracts more than two million visitors each year, with tourism in the area contributing more than £760 million annually to the Scottish economy, The Seventy Ninth Group noted.
